Insights

Learn from the best

The crisis has taught that sharing is vital. Here are some thoughts and knowledge that we can all rely on in the coming times

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We asked one question to some of the smartest people we know: What is your best brand advice in these times?

Here are their answers.

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Gitte Kirkeby Søe, Senior Director, Branding, Grundfos Holding A/S.

Marie Litrup, CEO, TimeWellSpent — Enabling leaders with better work habits

Sam Poulter, Head of Corporate Branding, A.P. Moller Maersk

Anders Filtenborg, Director of Sales and Marketing, Ennova A/S

Claus Lauenborg, Koncept- og Salgsdirektør, vestjyskBANK Koncept og salg

Pernille Stokholm Bøg, PwC | Partner, Marketing, Communication, CSR & Academy

Mette Munk, Head of Group Branding & Digital Communication, Danfoss A/S

Leadership in the shadow of the Corona crisis

The Corona crisis demands active leadership to cope with the lack of control, fear and business implication hitting society, companies and people.

Our good friends at People & Performance, a leading Danish consultancy company, have collected great advice for leadership in this time of crisis – based on empirical findings and research.

Read the Danish version here

Read the English version here

Heartworking from Home

Working from home can be challenging, especially if you have kids around. Our friends from Inspari have written a great guide for their employees on how to get the most out of the sitation – with hands-on tips on everything from planning your day, staying active, and how to avoid unnecessary distractions.

Click here to download the guide.

New e-Book: How to stay productive while working remotely

Our good friends from ELEARNINGFORCE has launched a guide to help organizations embrace the major increase in the number of remote workers and get the most from more flexible working conditions.

The e-Book is particularly interesting for Microsoft Teams users and packed with key facts, benefits, pitfalls, and concrete solutions on how to exploit the full potential of working remotely.

Download the e-Book here

How do you navigate your brand through an economic downturn?

Before the COVID-19 epidemic, we wrote an article on how to prepare your brand for a possible recession. Unfortunately, it has become more relevant than ever.

In the article, Mette Hejl offers advice on how to maximize your marketing during a market slump. While many companies downgrade their marketing efforts during a downturn, research shows that companies with greater marketing activities actually come out strengthened on the other side.

Read the article here

1:1 CEO Sparring

As a C-level leader, you are responsible for taking business critical decisions by the hour. Our CEO & Partner Mette Hejl has pre-booked 1 hour daily to spar with decision makers like yourself about the current situation.

Do you need input on how to prioritize resources? How to communicate effectively to employees across distances? Or how to navigate as a brand? Please feel free to apply for a session.

Fill out the form below to arrange a free 1 hour online sparring session – first come, first served.