This live talk is in Danish!
Welcome back to Gamechangers—our bonfire-style event that brings together industry experts and an inquisitive audience.
In this edition, we explore the secrets behind successful Employer Branding and effective Employee Advocacy—or what we like to call ‘the ultimate power couple’ in the battle for talent.
Dive into how Lidl Danmark increased their applicant pool by 40% in just one year thanks to their new world-class Employer Branding platform. And be inspired by home’s approach to leveraging Employee Advocacy for long-term success by transforming their employees into powerful brand ambassadors.
Watch the full recording for some truly game-changing insights!
Takeaways:
- What makes a strong employer brand
- How to find your Employer Branding voice
- Merging HR and Marketing into one unified voice
- Strategies for activating and navigating Employee Advocacy
- How to prioritize your Employer Branding effort – and why you should
Host:
Sune Busk, Strategic Director & Partner at Pravda
Speakers:
Karim Frølund Jarrar, Brand Director & Partner at Pravda
Mari-Louise Lysdahl Paulsen, Employer Branding Responsible at Lidl Danmark
Luise Vernstrøm Rasmussen, Kommunikationskonsulent at home A/S
Who is this for: All HR & marketing specialists interested in the impact of Employer Branding and Employee Advocacy, and how combining the two can truly change the game for your business.
